• johnniefarquhar

Global lockdowns spark unprecedented rise in demand for extreme & adventure sports

Updated: Jul 14



It is in the pure, unrivalled thrill of the great outdoors and extreme and adventure sports that people have found solace and escape over the past few months. The onset of the pandemic and resulting global lockdowns have given us the time and opportunity to take a step back and reconnect with what is an integral part of being human, that being the need to be amongst nature and to experience the pure pleasure that physical movement can give.


A new age of outdoor enthusiasts is here, and EXTREME are at the forefront of this movement. With our mission to drive positive change through extreme and adventure sports, EXTREME are shedding light on both the mental and physical benefits that being in the great outdoors can give. We purvey a message that no matter your age, level, or experience, it is never too late to start something new. Whether it be skateboarding or bouldering, parkour or surfing, there is no better way to boost your health and happiness than through learning a new skill, and how better to do it than through physical movement and connecting with nature?


Follow the link below to find out more and hear stories from those who have experienced the hugely positive effects of action sports, and to hear from Alistair Gosling, EXTREME’s CEO and Founder, as he weighs in on how the industry is set to boom.

https://www.businessinsider.com/extreme-sports-demand-adrenaline-activities-increases-after-year-at-home-2021-7?r=US&IR=T


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