EXTREME
- Jul 4, 2019
- 3 min read

EXTREME BRAND UPDATE | 2019 / Q2

EXTREME PARTNERS WITH AL SOUDAH REGION IN SAUDI ARABIA

Earth, Fire and Wind will be forged in the lands of Al Soudah, being brought to life through inspirational stories, moments and influencers, placing the region in front of a unique audience and an opportunity to showcase the destinations beauty and appeal for adventure and escape.

ATITA VERGHESE - "ONE SKATEBOARD, ONE LOVE" WINS AWARD

We are proud to have produced and captured this incredible award winning piece highlighting Atita's story, for our partners Stanley Black & Decker, Inc. Our partnership is driven by the focus to support such inspiring athletes.

See it here

EXTREME PRODUCES PRODUCT STUDY FOR RAS AL KHAIMAH

EXTREME produced in depth adventure product study for Ras Al Kaimah in the UAE.

Reviewing the existing offering found in the topographically rich and diverse Emirate (including mountains, deserts, wetlands and coast). the team are leading the strategy of new adventure assets and experiences that will drive additional visitor numbers to the destination, and cement the Emirate as the Adventure Capital of the country.

FACEBOOK MOVIE PROJECT UPDATE

The EXTREME Unreel movie project, where you can find a collection of the greatest action, adventure and lifestyle movies from across the world, hits major milestone. Having reached the halfway mark of 2019, the EXTREME Unreel Facebook movie project, has grown to more than 33 movies and is set to double in the next 6 months.

For your fix of action and adventure, head to the playlist here

QIDDIYA RECEIVES MASTER PLAN APPROVAL

Qiddiya reaches major milestone. As part of the Advisory board for the project, EXTREME CEO, Alistair Gosling was present in Jeddah for the Master Plan sign off. This is a huge step forward for the project overall.

Read more here

SNOWBOXX 2019

With the winter season well and truly over in the northern hemisphere, there was no better way than to say goodbye to the snow than Snowboxx 2019.

Take a look back at the incredible action and acts here

NEOM LAUNCHES WITH EXTREME SPORTS

International athletes joined their Saudi counterparts during the weekend at an extreme sports extravaganza held to bring NEOM, located in the Northwest of Saudi Arabia, into the global spotlight.

See our exclusive interview with Jason Harborrow here.

EVENTS

UK PRO SURF TOUR

We have partnered up with the UK Pro Surf Tour organisation and have been brought onboard as an official media partner as well as event event sponsor. With our branding being featured across the beach on flags and banners, as well as having the live stream presenters wearing Extreme merchandise.

DRIFT KINGS EUROPE - ROUND 5

We have partnered up with Drift Kings again as the official media partner for their European drift series. As part of this we'll be hosting and live streaming all of their European events spread across 2019.