EXTREME INTERNATIONAL BOOSTS ENGAGEMENT FOR UK PRO SURF TOUR
The UK Pro Surf Tour is the only series of pro surf events held in the UK. The tour aim is to encourage the development of talent in the UK from grassroots to World Tour contenders.
This event serves as a route for many young athletes from the UK to enter into large worldwide events. This is an awesome tour which supports grassroots surfing and helps to grow domestic competition.
THE BRIEF:
EXTREME International are proud to consecutively be an official partner for the UK Pro Surf Tour. Each year EXTREME International successfully creates and Unreel distributes engaging content from all the events, as well as hosting live streams directly from the action.
THE PROCESS:
EXTREME International implemented full media marketing activation to promote the event.