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LinkedIn B2B Marketer/ PR Consultant

Overview

Contract - Media Network - London, United Kingdom

About the Opportunity:

Wavelength is seeking a results-oriented and experienced Freelance LinkedIn B2B Marketing Consultant to significantly boost inbound leads. This role will focus on strategically leveraging the existing LinkedIn networks of our CEO, Commercial Lead, and the company's business page to drive qualified leads. The ideal consultant will have a proven track record of creating engaging content and implementing effective strategies that generate B2B interest, particularly around business growth, strategic partnerships, and company development.

 

Engagement Type: Freelance

Time Commitment: Ad Hoc(2 -3 posts per week)

Location: Remote

 

Responsibilities:

 

  • Develop a comprehensive LinkedIn B2B marketing strategy leveraging the personal profiles of key leadership and the company page.

  • Define clear objectives and key performance indicators (KPIs) for lead generation and engagement.

  • Develop engaging and informative content pillars focused on Wavelengths growth, strategic partnerships, and company development.

  • Craft compelling LinkedIn posts, articles, and updates tailored to resonate with B2B decision-makers.

  • Repurpose existing company content for LinkedIn.

  • Identify and curate relevant third-party content to share and engage with.

 

Required Skills & Experience:

 

  • Proven experience (3+ years) as a B2B Business Development/Marketing Consultant, with strong understanding of PR principles.

  • Experience leveraging LinkedIn personal profiles for business development.

  • Deep understanding of LinkedIn's algorithm, best practices, and lead generation strategies for B2B audiences

  • Experience developing and implementing successful PR strategies for brands.

  • Excellent written and verbal communication skills, with the ability to craft compelling Linkedin content.

  • Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously.

  • Must have a strong understanding of professional online etiquette

 

What We Offer:

 

  • Flexibility to work remotely and manage your schedule.

  • Opportunity to collaborate closely with a successful CEO and a dynamic team.

  • A chance to contribute to the growth of a well-established brand with a large, engaged audience.

  • The creative freedom to shape and influence the way our brand is perceived.

 

To Apply

 

If you are passionate about storytelling and have a knack for copywriting engaging content, we would love to hear from you! Please submit your resume, a portfolio of previous work, and a brief cover letter detailing your experience and why you would be a great fit for this role.

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