EXTREME INTERNATIONAL PARTNERED WITH FACEBOOK TO UNCOVER THE MYSTERY OF WHAT HAPPENS BEHIND THE LENS.
EXTREME International discovered how the world’s greatest action filmmakers capture the remarkable imagery we all appreciate on Unreel.
From sailing camera experts to aerial videography masters, the host Supercar Blondie travelled the world to tell the untold story of the what goes on behind the lens.
EXTREME International’s aim was to create a collection of diverse and engaging series’ which attracted both existing and new audiences. The series’ aims were to create a story that viewers want to follow throughout and a loyal audience that would return week on week.
EXTREME International teamed up with Facebook to establish an existing partnership and create a long term relationship which would enable EXTREME International to create more exclusive content with Facebook in the future.
EXTREME International designed and delivered this series on Unreel through a detailed process of:
Content Production- filming and editing.
Packaging and Delivering of videos to suit platform requirements.
Content Distribution- attracting an expansive and engaged audience to the series and driving through to website.
Finding talent and discovering locations to use.
Full media marketing activation.