UIAA PRESS RELEASE
The Ice Climbing World Tour returns to EXTREME again for the 2018/19 season.
The UIAA aim to again reach a larger audience following the hugely successful 2017/18 partnership, which saw a total of 1.1 million live views across the 4 stops on the tour as well as reaching a total of 6.9 million people across all media platforms.
The Ice Climbing World Tour sees the worlds best climbers taking part in 2 disciplines; Speed and Lead; climbers will need to showcase their technique and physical abilities if they hope to make the it to the top of both the wall and the podium.
Catch all this year’s action starting on the 14th December, with the inaugural World Combined Championships in Moscow, Russia.
In total there will be 9 streamed events;
14-16 December, Moscow, Russia – World Combined Championships
11-13 January, Cheongsong, South Korea - World Cup 18-20 January, Beijing, China - World Cup 24-26 January, Saas-Fee, Switzerland - World Cup 1-3 February, Rabenstein, Italy - World Cup 7-9 February, Champagny-en-Vanoise, France - World Cup 22-24 February, Denver, USA - World Cup Finals 28 Feb - 2 March, Oulu - Finland - World Youth Championships 8-10 March - Kirov, Russia - 2019 World Championships
Ryan Maxwell, Marketing Director of EXTREME “EXTREME are very proud to continue our partnership with the UIAA. Our aim is to help promote and showcase our passion and the incredible world of extreme sports to a wider audience. Last year we had an incredibly successful partnership, managing to engage a large number of fans within the UIAA core demographic objectives and we expect to witness even greater results this time around. We are looking forward to continuing to help increase the ever-growing popularity surrounding Ice Climbing.”
Rob Adie, Sports Event Coordinator for the UIAA “It’s fantastic to partner with EXTREME again this season as they help us to reach an audience outside of the ice climbing community which is great for expanding our reach and developing our sport. We hope to work with EXTREME throughout this season and into the future to provide great live and feature content that EXTREME viewers will really enjoy watching.”
Watch the trailer for the competition here.
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Ryan Maxwell (EXTREME Marketing Director) firstname.lastname@example.org
EXTREME Mainline: +44 (0) 207 244 1000
Robert Adie (Sport Event Coordinator) email@example.com
Telephone: +41 31 370 1829
The International Climbing and Mountaineering Federation (UIAA) was founded in 1932 and has a global presence on six continents with 92 member associations in 68 countries representing approximately three million people.
The UIAA promotes the growth and protection of mountaineering and climbing worldwide by:
Preserving their spirit and traditions
Advancing safe and ethical mountain practices
Promoting responsible access, culture and environmental protection
Supporting youth participation and the Olympic movement