BRAND UPDATE
FEBRUARY
2018
SOCIAL MEDIA MADNESS!
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EXTREME's Social Media has had yet another fantastic month of views and engagements. This comes at a time where the industry fears over Facebook's new algorithm changes, however EXTREME are going from strength to strength.
Check out EXTREME's digital media network here
JORDYN BARRATT DISCOVERS THE NUDE BOWL!
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With a little help from Black + Decker Jordyn Barratt sets off on a road trip across the US and finds herself shredding the legendary NUDE BOWL and putting her building skills on display, to push her riding to the next level in the desert.
#EmbraceTheJourney
Watch the film here
EVENTS
ICE CLIMBING CHAMPIONSHIPS
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Time to Break the Ice… Switzerland was the first stop on the UIAA Ice Climbing World Tour. The World Cup event took place in the sublime Swiss Alps and was Livestreamed on EXTREME, achieving 1.3 million reach.
Check out the action here
ROOSTER BOWL JAM!
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The 2018 Rooster Bowl Jam saw riders battling it out in the bowl at Mount Hawke skatepark in the UK. There were a selection of riders across a number of categories including Groms, Under 16’s, Masters and the Pro group. The event was all livestreamed across the world on the EXTREME Facebook page.
Check out the action here
AMBASSADORS
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LIAM RIVERA
What better way to start the season. Liam took the gold medal during the first stop of the Freeride Junior Tour in Verbier.
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JAMIE NICHOLLS
Next Stop Pyongyang… Well done to Jamie for being part of Team GB Snowboard Slopestyle & Big Air over the upcoming winter Olympics.
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ROWAN CHESHIRE
The Olympics dream becomes reality again for Rowan as she heads to Pyeongchang for her second Olympics. A great achievement for her coming off an injury!
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BETHANY SHRIEVER
Welcome to the team.
We are proud to announce GB BMX Racer & Junior World Champion @bethanyshriever has joined our Ambassador squad!
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NIKITA DUCARROZ
She’s on it.. Nikita is constantly entertaining our FB audience with amazing FB livestreams. Click the button below to see one of the best runs from Barry Nobles’ unreal backyard pumptrack.
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TOM ISTED
Exciting times ahead… After 6 years riding for Mongoose Bicycles, Tom signed a new contract with GT bikes.
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VIDEO & LIVESTREAM LIVESTREAM
