EXTREME is a uniquely positioned brand and community that lives at the nexus of sports, lifestyle, and entertainment. As founders of The Extreme Sports Channel and operating for over 25 years EXTREME is the go-to place for authentic access and activation across the world of action, adventure, and motor sports. Headquartered in London, with bases in Europe, the Middle East and the Indian Ocean, we serve our clients with a multinational presence. Passionate and pioneering, our mindful, diverse, and talented team use their deep knowledge and key relationships to design, develop and deliver some of the world's most innovative destinations, spectacular events, incredible content, and engaging brand campaigns.

With a community of over 15 million, and us supporting over 125 ambassadors, activating over 80 events annually and an average reach of 50 million video views monthly, our brand marketing activities inspire, support and promote all of EXTREME’s initiatives.


To be the world’s leading extreme and adventure sports lifestyle brand and community.


Inspire to explore and experience. 

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